teachers buying supplies for their classrooms and shit

All you teachers going broke buying supplies for your classroom: Does BORDERS have a deal for you!!!

From a press release just received (and soon to be recycled):

According to a national survey on educator buying trends, on average, two thirds of educators teaching kindergarten through twelfth grade spend $400 a year of their own money on books, puzzles, and other supplies for their classrooms**. Borders can help make these purchases more affordable and provide our local educators with the opportunity to enjoy special events and savings throughout the entire event.
**Source: “Educator Buying Trends: A National Survey,” Market Data Retrieval

Excuse me, but when is it OK for national bookstore chains to exploit our seriously flawed and underfunded public school system in special publicity promotions?

This event is open to current and retired PreK-12 teachers, librarians, principals, homeschoolers, professors, student teachers, religious educators, school support staff and other educators. Educators please bring a current Classroom Discount card, school ID or pay stub to be eligible to receive the special discounts.

What about parents who are homeschooling their children? Can they get Classroom Discount cards, too? I sure hope so.

And get this.
Educators will receive a 25% discount on regularly priced books, CDs, DVDs, gifts & stationary and cafe* – for classroom and personal use.
For personal use?

We acknowledge the benevolent gesture, BORDERS, but please, in the future have some fucking tact!